· China will open an anti-monopoly ticket to an American automaker

According to China Daily’s report on December 14, the state’s highest pricing regulator will impose penalties on a monopolistic behavior that is blocked by US automakers. It is understood that the state's highest pricing regulator refers to the National Development and Reform Commission's Price Supervision, Inspection and Anti-Monopoly Bureau. Director Zhang Handong pointed out that according to the investigation, the American car company that will be punished will be instructed to distribute through oral and email from 2014. Pricing. In the future, the department will strengthen anti-monopoly supervision and further promote fair competition in the market. However, Zhang Handong did not specify the specific name and penalty amount of this American car company.
In fact, China's auto anti-monopoly penalties were quite active in 2014 and 2015, but they have been quiet in the past year. In August 2014, China issued an anti-monopoly fine of 1.24 billion yuan to 12 Japanese auto parts companies. In September of the same year, FAW-Volkswagen was fined 250 million yuan for price monopoly. In March last year, Mercedes-Benz was fined 360 million yuan for monopoly. In September, Dongfeng Nissan was fined 120 million yuan. The dealers of the above-mentioned car companies also received a total of nearly 60 million yuan in fines. According to incomplete statistics, in the past two years, China’s anti-monopoly penalties for car companies have exceeded 2 billion yuan.
It is understood that China promulgated and implemented the Anti-Monopoly Law as early as 2008, but some insiders said that this law only built a framework for anti-monopoly, and it is far from the current automobile business model, with China's auto industry. Moving forward, framework laws have not been able to fully follow the footsteps of the industry. To this end, the National Development and Reform Commission drafted the "Anti-Monopoly Guide on the Automotive Industry" (hereinafter referred to as the "Guide"), which was publicly solicited for comments and revised in March this year, or will be officially put into use next year.
Some experts pointed out that although this year's auto anti-monopoly has rarely seen big moves, after continuous accumulation, special anti-monopoly guidelines are about to land. In the near future, the auto industry will once again become the focus of anti-monopoly supervision. The fines of American auto companies are releasing an important signal that China’s anti-monopoly determination is constantly strengthening. In the future, the gaps in the auto market in the Anti-Monopoly Law will be compensated, and China’s anti-monopoly surveillance in the auto industry will be more refined. More strict.
The reporter checked the "Guide" and found that the decree made detailed regulations on auto suppliers, auto parts, auto repairers and other aspects, which pointed out that if the auto supplier's suggested price, guide price or highest price was Most dealers perform this behavior and are either pressure or incentive from the supplier or considered to be a price-limiting behavior.
In this regard, Jia Xinguang, chief analyst of China Automotive Industry Consulting and Development Corporation, explained to the Beijing Business Daily that in the process of automobile sales, suppliers will provide guidance prices for dealers, and dealers will make secondary pricing according to market conditions. These are normal market behaviors, but if the supplier discontinues the supply, cancels the rebate or cancels the contract in advance for the dealer who does not follow the guidance price, it may be considered as abusing the market price and making an anti-monopoly penalty.
However, Jia Xinguang also said that anti-monopoly surveillance is more complicated than other cases of violations, often difficult to prevent, and there are difficulties in obtaining evidence. Taking the above regulations as an example, when an automobile supplier tries to pressure a dealer, it is likely to dictate it through a temporary telephone call or an internal meeting. No paper documents will be left as evidence. If it is not an internal staff report or an undercover investigation by law enforcement officers, antitrust The evidence collection of the case will face greater difficulties, affecting the closing time and results. In this regard, Jia Xinguang said that after the official introduction of the "Guide", the definition and work of anti-monopoly in the automotive industry will be more detailed, and the anti-monopoly of automobiles is expected to further increase. The automobile market in China will be more fair and orderly. It is an inevitable trend, and issuing anti-monopoly tickets to American car companies is only the beginning.
Zhang Zhiyong, an expert in the automotive industry, believes that the penalties for anti-monopoly incidents have little effect on the competitiveness and sales of car companies in the market, but they will increase their costs and weaken their profits to some extent. The Guide will soon be introduced, or it will change the relationship between suppliers and dealers, from the previous high and low to the mutual equality. On the other hand, this will also protect the interests of consumers. More competition will allow dealers to provide better service and after-sales protection in order to retain consumers.

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