How can we explore a financial leasing model to reduce agricultural machinery enterprises?

How can we explore a financial leasing model to reduce agricultural machinery enterprises?

Financial leasing and financial leasing are already quite mature businesses in the fields of construction machinery, and the nature of agricultural leasing business is not different, and does not require a long adaptation process. The main reason why financial institutions are slow in agricultural machinery leasing is that financial institutions are far from low-profit agriculture in order to chase high profits. Capital has a profit-seeking nature, and no amount of blame on it can help.

In the current unsatisfactory agricultural machinery industry, it is a beneficial attempt for agricultural machinery enterprises to try to develop agricultural machinery leasing business. Nowadays, there are more and more agricultural machinery professional cooperatives, and more and more direct establishment of supply and marketing relations with agricultural machinery enterprises. If the agricultural machinery leasing model is adopted, the agricultural machinery enterprise will change from “production product” to “rental product”, and directly reduce the purchase cost of the farmer over the agricultural machinery dealer, and the operating cost of the enterprise will not increase too much. This will help agricultural machinery companies to open up more markets and remove backlogs. We are familiar with John Deere, which has been engaged in agricultural machinery leasing business for over 100 years and has become the world's largest agricultural machinery leasing platform for us to learn from.

Fortunately, some agricultural machinery companies in our country have begun to take action. Foton Lovol launched a leasehold financing lease product for the agricultural machinery market with a turnover of more than 530 million yuan. China Yituo, Jifeng Agricultural Machinery, Zhongnong Boyuan and other enterprises have also cooperated with some financial institutions to explore agricultural machinery financing leases. Although it is only the beginning, and there are certain risks. However, if the industry closed loop is designed like CreditEase Lease, the risk can be effectively controlled.